Soft where it matters.
Strong where it counts.
Comfortable wherever
you need it.
Made from 100% recycled plastic bottles diverted from landfill, our ultra-soft blankets are a resounding “no thank you” to fast fashion and animal cruelty. Designed for a softer future that just makes sense.
Future Fur is led by founders who understand comfort in the real world.
Popular Aussie podcaster and influencer Ellidy Pullin brings her lively, outdoor filled lifestyle to the brand, showing our blankets in everyday moments, from road trips to lazy mornings.
With the steady experience of Ena Pelly founders Danielle Pelly and Tim Wilkins behind the scenes, Future Fur is ready to revolutionise the way we get comfy. The combination of textile expertise with the realities of hands-on motherhood mean the future is built with both durability and the planet in mind.
Engineered for real life: dogs, kids, beach days, and the odd accidental wine spill. Our dual texture blankets are designed to handle all of it. Made sustainably using 100% recycled plastic, diverted from landfill. Bottles are collected, chipped, melted, and finally spun into adurable and versatile yarn.
These fibres emulate real fur on a molecular level, so you could say we’ve gone to some serious lengths to make these blankets as soft and comfy as possible.
Future Fur is built on comfort that makes sense for the world around us. That is why we donate 5% of profits to One Village Plastic Free (learn more about their mission here), an organisation working to clean up plastic waste in Bali and build long term solutions for local communities.
Their work turns pollution into progress through education, recycling and village led waste systems. Every blanket you buy helps support cleaner coastlines, healthier villages and a future with less plastic.
Sensory-soft textures with surprising weight.
Versatile for home, outdoors, pets, and play
Engineered to emulate real fur without compromise
Can take whatever life throws at it.
It’s a rug, a throw, a petnest, a play mat, a travel essential... call it what you like, it just works.
